Today’s Aftermarket Runs on Digital
The aftermarket world is going digital and the marketplace is changing. Parts and service are being sold online. With the digitization of supply chains and channels, OEMs are pursuing aggressive expansion and there is an increased focus on eliminating intermediaries. Digital capabilities and agility are either your advantage, or a liability.
Automotive Aftermarket Complexities
- Fitment & parts compatibility
- Standards, ACES & PIES
- Product co-dependencies (ex: wheels/nuts/spacers)
- Low digital adoption rates
- Legacy computer / IT systems compatibility
- Returns management
- Complex pricing matrix & dynamic pricing
- Product restrictions
- Lack of reliable/consistent/complete product information
- Cannibalisation of distribution networks
- D2C pressure from suppliers
- Revenue attribution (salespeople, territories, etc)
- Logistics & fulfillment concerns, including multiple warehouses
- Complex purchasing scenarios
- Just-in-time fulfillment
Car Parts & eCommerce
Profitable Omnichannel Strategies for B2B, B2C & D2C Merchants in the Automotive Aftermarket
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Absolunet Expertise + Approach
We use a proven, research-based approach to bridge the gap between customer habits and expectations and your people’s and systems’ ability to deliver, scale and adapt.
A technologically-sound roadmap that makes business sense, in the hands of a partner that can help you integrate, run and manage your digital ops.
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