Keeping Up With Digitally-Native Consumers
Consumer preferences are evolving faster than ever, as D2C distribution models, subscriptions and the digitization of the customer journey are changing how people discover, buy and enjoy your products.
In a time where every touchpoint can be the point of sale, experience and smart data is now key, and digital capabilities and agility are either your advantage, or a liability.
CPG, Food and Beverage Complexities
- Digital Shelf Management
- Legacy computer / IT systems compatibility
- Inconsistent complete product information
- Product restrictions
- Erosion of traditional marketing channels
- Allergies and labelling in digital context
- Regulatory and compliance across geographies
- Complex pricing matrix & dynamic pricing
- Loyalty program integration
- Customer and consumer data management
- Cross-channel inventory
- D2C customer service
- Digital asset requirements
- Brand / supplier restrictions or guidelines
- Pricing policies
- Variable inventory turnover
- Digitization of supply chain
- Increasing disparity between consumer preferences within and between markets
- Traceability obligations
eCommerce Compliance Checklist
A practical, layman’s guide to avoiding lawsuits and PR headaches.
International eCommerce Checklist
What you MUST address before taking your eCommerce across borders.
Cyber Monday Marketing Checklist
Collaborate to Compete: 6 strategies for brand manufacturers and retailers.
The Digital Transformation Of Alcohol Retail in Canada
Insights on eCommerce and the Technology to Meet Changing Consumer Preferences.
PWA: The Business Case For More Speed Now
Why faster load times, faster search and quicker turnaround for deployment should be your digital commerce investment priority.
Absolunet Expertise + ApproachWe use a proven, research-based approach to bridge the gap between consumer habits and expectations and your people’s and systems’ ability to deliver, scale and adapt.
A technologically-sound roadmap that makes business sense, in the hands of a partner that can help you integrate, run and manage your digital ops - on your consumer's channel du jour.
SAQ Ranked 6th in Canada for Online Experience
14,000 Canadians vote on the best online experiences in the country; the SAQ comes in 6th.
The One Tech That Improves Almost Every Digital KPI
Progressive Web Apps (PWA) generate more growth and faster ROI than virtually every other current IT or marketing investment.
eCommerce x Accessibility: Sizing Up the Market
One in five Americans live with a certain degree of disability (all disabilities combined). That proportion is growing every year as society ages, but general health indicators decline.
The SAQ Selects Absolunet to Build its Omnichannel eCommerce Platform
Absolunet will help Canada’s 2nd biggest liquor board focus on customer-centricity and personalization by integrating a Magento-based eCommerce infrastructure.
Amazon: B2B’s Friend or Foe?
Truthfully, both Amazon and other marketplaces like eBay have significant advantages.
Why PWA Should Be Your Investment Priority
And how to talk about it with different stakeholders in your organization.