Home Improvement + Building Materials / eCommerce and Digital Transformation

Design for Consumers, Build for the Pros

In Home Improvement and Building Materials, transparency and timing are critical. Displaying inventory, specs, availability and pricing - often by location - are key to getting the sale, and what is shown online MUST match the in-store experience… all the while inspiring prospective buyers with rich media.

From real-time omnichannel inventory to 24/7 ordering, digital capabilities and agility are either your advantage, or a threat to your survival.

Sectorial Experience

Kent
Atlantic Canada's home improvement store.
BMR
325 home renovation centers + 5 brands on a unified backend, focused on the omnichannel customer experience.
Second-largest distributor of plumbing and electrical material
With nearly 10 banners and as many verticals, the wholesale distributor's award-winning B2B eCommerce platform has become key to the business' growth.
Richelieu
Multinational and vertically integrated speciality hardware distributor centralizes over 100k SKUs.
MTD
Iconic outdoor power equipment brand with a global footprint centralized product content.

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Home Improvement + Building Materials Complexities

Real-time inventory
Rich product content and media
Low digital adoption rates
High customer expectations
Massive digital investment by industry leaders
Vendor and supplier onboarding
Variable product content from manufacturers
Product relationships
Returns and exchanges management (unused, unusable, compatibility, etc.)

Multiple key personas: builders, homeowners, DIYers, pros, etc.
Low digital expertise from staff
Legacy computer / IT systems compatibility
Standards integration and compatibility: EDI, etc. (EDI and eCommerce go together)
Internal resistance to change
Variable eCommerce maturity from customers
Complex pricing matrix & dynamic pricing

Product restrictions
Lack of reliable/consistent/complete product information
Technical specs, warranties, diagrams
Marketplace maturity and management
Logistics & fulfillment concerns
Shipping
In-store and curbside pickup
Inventory optimization and display
More

Downloads

White Paper

PWA: App-like speed and performance, now available

Why faster load times, faster search and quicker turnaround for deployment should be your digital commerce investment priority.
White Paper

eCommerce Replatforming Guide for Infor Users

A high-level guide for navigating your replatforming questions and concerns.
White Paper

What is PIM?

With PIM or Product Information Management systems, business users can manage all of their product content for all of their channels… in one centralized resource.
White Paper

MS Dynamics NAV + Magento

Industry-focused White Paper Omnichannel Playbook for Retailers Who Use Dynamics 365 / LS NAV / Magento.
White Paper

International eCommerce Checklist

What you MUST address before taking your eCommerce across borders.

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Think.
Build.
Run.
Grow.

Absolunet Expertise + Approach

Success is providing an exceptional customer experience by merging eCommerce, product data and seamless systems integration with customer-facing channels like site, service and stores.

We bring a proven, agile approach to bridge the gap between how your customers work, their expectations and your people’s and systems’ ability to deliver, scale and adapt.